4 Quick ways to boost your online presence

Reputation and image management are important for businesses that desire wealth, trustworthiness, and entrepreneurial longevity. The good news is you don’t have to be a genius to keep your company alive online. Just follow these simple steps.

Be seen on search results

In his book on online reputation management, Tyler Collins, a digital marketing expert for Fortune 500 companies, mentions the importance of a company’s search results that appear after pressing enter.

What is Fine Dust and how to manage it

What is the Fine Dust
Did you know that fine dust is surprisingly very small? Fine dust particles can fit across the width of a strand of hair, which means it is invisible to the human eye. It is extremely dangerous as it can be breathed in, absorbed into the bloodstream and cause/ exacerbate major health issues like asthma and heart disease.

Your affordable housing community is becoming smart and connected, but who is responsible for its cybersecurity?

In the span of a few short years, connected devices have entered into the dwellings of millions. Human intervention is no longer necessary to operate the devices — they know when and how to act. While disrupting every corner of the affordable community, who is responsible for the cybersecurity of smart connected devices?

With the increasing number of network connections, the need for cybersecurity is becoming more and more important.

How to create a Facebook ad that sells

Your products and services won’t sell, no matter how exceptional they are, if no one knows they exist. That’s where advertising comes into play. Yet for a small business with a limited budget, an ad placement in traditional media is costly. But thanks to Facebook's online platform, advertising is now more affordable.

Making the most of digital marketing

Many business owners believe they should be promoting their organization in as many places as possible. Realistically, however, updating social media statuses without proper planning and strategy could do more harm than good. Read on to understand how timing is everything in social media marketing.