Initiatives such as WebBlaze and BitBlaze from the mind of IT genius Professor Dawn Song are setting the bar high for security, constantly providing solutions developers can use to create better security for their clients. If you think hackers are the only ones doing their research to release newer and scarier viruses and malware on the web, think again. It is comforting to know that there are also very capable people doing what they can to make the internet a safer place – like Professor Dawn Song, associate professor at the University of California at Berkeley and MacArthur Foundation fellow. In a nutshell, Professor Song has been looking at different ways to make the internet experience more secure. Her two initiatives – WebBlaze and BitBlaze – are aimed toward developers who want to create better and much more secure programs and applications. WebBlaze is a compilation of different strategies from Song and other like minds who tackle different problems and solutions in all sorts of platforms, and BitBlaze is an analysis tool for malicious software. While we won’t go into too much detail (it involves very complicated math), the gist is that Song and her colleagues are drawing up some very solid solutions to constantly evolving security issues on the web. It’s exciting to see developments like these in the security industry. As threats continue to evolve, so does the means through which they are fought. The more we use the internet and the more the online experience becomes integral to the day-to-day operations of businesses big and small, the more important securing your data and information becomes. And because of efforts such as Professor Song’s, we can expect security programs to be much more effective and efficient as time passes. Know more about BitBlaze and WebBlaze Learn more about Dawn Song here If you are looking to assess and beef up your security systems, we’d be happy to sit down with you and take a look at improvements that can make your business and your data much more secure.
Internet Security has a Bright Future
Add the Recycle Bin to List of Places in My Computer
Adding a shortcut to the Recycle Bin is easy if you know how to edit your system registry. Here’s how: First go to the Windows Start Menu and click on Run . Type “regedit” to launch the windows registry tool. Next, go to: HKEY_LOCAL_MACHINESOFTWAREMicrosoftWindowsCurrentVersionExplorerMyComputerNameSpace. It may be a good idea to backup your registry at this point . After creating a back-up, create a new key named {645FF040-5081-101B-9F08-00AA002F954E} under the NameSpace section. Go back to your My Computer window and the Recycle Bin should be there.
Twitter @ Five: Continuing to be a Powerful Social Marketing Tool
Five years is a relatively short time to grow from a virtually unknown website to what is now one of the most effective social networking platforms on the web today. And businesses will be better off taking advantage of all that Twitter can offer internet marketing campaigns. Social networking and “microblogging” site Twitter turned five years old recently, a testament to how effective this kind of approach to social networking is. And in those five short years, the number of users has ballooned to up to 200 million, sending around 140 million tweets a day around the world – and the number continues to grow. March 21, 2006 marked the day Twitter co-founder Jack Dorsey sent the first ever tweet that read, “just setting up my twttr.” Since then, people have used the service to broadcast all sorts of things, provided they stay within the 140-character limit – from what they ate that day to updates about news and current affairs. Much more relevant to businesses, though, is how Twitter has become an integral part of internet and social media marketing. Twitter offers a plethora of advantages that enable businesses to share information on the web much faster than traditional means. And it’s not only for small businesses. Big organizations such as ESPN (@espn, 1,098,906 followers), Dell (@DellOutlet, 1,581,201 followers), and Amazon (@amazondeals, 204,838 folowers) use Twitter’s wide reach and large audience to update about promotions, events, and other information. Twitter enables businesses to get in touch with audiences and gain feedback almost instantly. It’s a win-win deal – clients get to say what they want in a short, brief 140-character tweet, and businesses can respond and make the necessary improvements very efficiently. Twitter also helps direct more traffic and visitors to websites and gives the impression of a hands-on, responsive service (provided website updates are timely and relevant). The platform on which Twitter operates makes for a fast-paced exchange of information that, with the right marketing strategies, can be very advantageous for businesses. If you want to know more about how to harness this very effective medium to beef up your internet marketing efforts, give us a call and we’ll be happy to sit down with you and create strategies that meet your needs.
Cutting Off Wastrels at the Office
Studies have shown that companies can lose millions of dollars in productivity and bandwidth wasted on video streaming and online gambling during major sporting events. It’s best that you have the right systems in place to ensure that office hours and resources are spent on their intended purposes. One of the many challenges businesses face is managing bandwidth and keeping productivity at a maximum. These challenges are especially apparent during major sporting events when hundreds of hours of productivity are lost to non-work activities. During these times, many sports fanatics do their best to stay updated with the latest news in sporting events. And while there is nothing wrong with being a fan, there is a problem when office hours – not to mention precious bandwidth – are wasted on these unproductive activities. Besides video streaming live telecasts or replays of matches and games, there are also those who engage in online betting and gambling, especially during the final legs of a tournament or competition. Unfortunately, it’s not uncommon for some employees to spend the majority of their time at the office on these pursuits, with little to zero accomplishments for the day. The problem is truly a serious one, with studies showing millions of dollars in productivity lost during popular sporting events. That’s beside the bandwidth wasted on what is, from a professional standpoint, useless and irrelevant activities. Naturally, the value of losses in productivity and bandwidth vary from company to company, but any loss is a loss that affects your bottom line. The good news is that these kinds of situations can be prevented. With the right software, you can be immediately alerted when a particular workstation is consuming an unusual amount of bandwidth. This will not only help you cut off the bandwidth usage, but also help you identify employees who are wasting company resources. You can even use this software to catch people who might be illegally downloading content from the web through torrent or peer-to-peer programs, which also pose security threats to your system. If you’d like to learn more about solutions to better manage your bandwidth and productivity, please don’t hesitate to give us a call and we’ll be more than happy to sit down with you to discuss a customized approach for your organization.
Customize the Windows 7 Logon Screen
Would you like to customize the Windows 7 Logon Screen and use your own wallpaper image? There are actually several ways to do this. The first method involves editing the registry and creating a folder containing your own custom images. However, if you are uncomfortable doing this, or if it seems like too much work, there is a free application that can do it for you called Windows 7 Logon Background Changer . The download is a zip file, and once you unzip it, just run the installer. After installation, the program will allow you to choose from images already on your drive and view a preview of how it will look. Find out more by downloading the program .
Walk To The Hospital?
When you dial 9-1-1, you expect to get help – but not so in the case of Curtis Mitchell from Pittsburg, PA. Mitchell dialed 9-1-1 and reported severe abdominal pains, but no one came. So he called again. Still, no one came. This went on for the entire weekend. He called a total of 10 times and eventually died in his home. So what happened? Apparently the paramedics could only get the ambulance within 4 blocks of his home due to heavy snowfall. But instead of walking to his home, they told him he would have to come to them. The city is facing a civil lawsuit from Mitchell’s family.
Our Tax Dollars At Work?
California welfare recipients have found that state-issued debit cards make accessing cash easy…in fact, a little too easy. These debit cards are meant to help poor families feed their families; however, an investigation conducted by the Los Angeles Times revealed that more than $12,000 in welfare funds were dispensed at strip clubs, and $1.8 million of the funds from the Temporary Assistance for Needy Families were dispensed at casino and poker-room ATMs. Luckily, the state has put an end to this practice.
Shiny New Gadget Of The Month: www.WorkFlowy.com
Who doesn’t want to be more organized? You’re less likely to forget important projects, dates and tasks, which in turn will reduce your stress and wasted energy. But if you think getting (and staying) organized is tough, maybe you just haven’t found the right tool. If so, you should check out WorkFlowy. WorkFlowy makes capturing and organizing your ideas, projects and “to-do” list simple. It’s based around the idea of outlines. Just pick a topic to organize and start typing. The outlining is handled almost automatically through its intuitive interface. You can create outlines within outlines and break up a large project into smaller actionable tasks. It’s great for multi-step processes or even planning your week. Best of all, it’s all online so you can access it from anywhere. All you need to do is create a free account and install Google’s Chrome browser. Since it’s free, you’ve got nothing to lose for giving it a try!
When Can You Retire?
Here are some interesting facts about Social Security and saving for retirement that we thought you would find interesting as you file your taxes this year. “By 2037, all the social security reserves will have been drained and the income flowing into the program will be only enough to pay 75% of the schedule benefits. If that sounds tolerable, consider that two-thirds of seniors rely on Social Security as their main source of income. The average annual benefit is $14,000.” – Washington Post “Nearly eight in ten small business owners prior to the recession in 2007 thought they would have enough money to live comfortably when they retire. By 2010, fewer than two in three felt this way.” – Dennis Jacobe, gallup.com “The average life expectancy was only 63 years when Social Security was first created, and there were 40 workers supporting each retiree. We now have about 3.1 workers for each retiree. And by the time I reach my mid-60s, there will be about two workers supporting me – and I don’t think they’re going to want to do that.” – Ken Dychtwald, New York Times “56% of retirees had outstanding debt when they left the workforce, and 96% refused to delay retirement because of the outstanding debt. In addition, 59% had saved less than $50,000 towards retirement.” – Survey, nonprofit CESI Debt Solutions
Outsourced Wi-Fi Hotspot Solutions
With the growing need to provide free Wi-Fi for clients and customers, small businesses are faced with the problem of whether to set up the connection themselves, or hire an outsourced company to do the job. Many businesses have seen the demand for free Wi-Fi at their establishments jump drastically, as more and more people feel the need to be online as often as possible for personal and business purposes. In response to this demand, one of the most common solutions is to allow clients and customers to use the business’s existing internal network. Some companies provide a password, while others simply leave the connection open to all. However, a better solution is to have an outsourced service or company provide the Wi-Fi hotspot you allow others to use for free. Why? One of the most important benefits is security. Companies trying to handle their own Wi-Fi hotspots – especially small businesses without in-house IT resources – are likely to make fundamental mistakes that leave their networks vulnerable and exposed to abuse and infiltration. Outsourced Wi-Fi providers are experts in giving you a secure system that protects your own network and by extension, your business. Another benefit of using an outsourced Wi-Fi hotspot provider is that you also have greater control over the network, allowing you to impose rules such as bandwidth and website limits. You can also determine whether you want to require the people who’ll be using the hotspot to log in with a password (which you provide), or simply enjoy an open connection. Another important point is the marketing that comes with the free Wi-Fi service – while you are providing your clients with a free internet connection, your primary goal is to promote your business. If you want to know more about outsourced Wi-Fi, feel free to contact us so we can discuss a custom blueprint for a Wi-Fi hotspot for your business.